vrijdag 6 december 2013

Why Digital Marketing at Ehsal Is Worth the Money

Ehsal
Digitale Marketing - Ehsal 
As you may know already, I’m studying Digital Marketing and Communications at Ehsal Management school in Brussels. Even though it is not in my favorite city of all time – which is Ghent, it is worth it. It’s only for a year anyway.

And no, I didnt choose it because I didn’t want to work yet, cause that is the wrong attitude. Here are some reasons why Digital Marketing at Ehsal was the best choice for me!

Guest speakers
We literally learn from the best. All our lessons are guest lectures and seminars, which means that our lecturers are real business people with a lot of experience. That makes it more interesting and they know how to amuse the students. Some online marketing gurus from Flanders we’ve already had are Bart de Waele, Kenny Vermeulen, Thomas Troch, Bert Van Wassenhove, Tom de Ruyck etc.

Practical
The real benefit is that we get a lot of assignments that have to be done in groups. On the one hand, teamwork is good for your social skills and it teaches you how to work in a team. And on the other hand, it is very instructive! We’re all used to memorizing big manual by heart, but you learn a lot more a doing and making mistakes.

For real companies
All the assignments and everything we must do, are for real companies (like VRT, Incofin, Desperados). We are helping them with their social media or their online marketing. With the help of coaching sessions, we know what ( that we’re doing ok) we’re doing ok and what has to be better. 

So actually, we are already doing stuff like we will do in the near future. This is our job…


We are wanted
It is a fact that the landscape of marketing has changed over the last decade. Digitalism can’t be ignored!  Areas that everyone should keep an eye on are the areas of digital marketing, multichannel marketing, and ecommerce. As a marketing professional you have no choice but to get involved in the digital world! Otherwise things could be dangerous for your company in the future. Digital marketers are there to help you! Believe it or not…

Ehsal is forward-looking
They all are doing their very best to prepare us for the future. The lecturers are  giving us advise, tips and may give us a job in their company, if you stand out of course. Because all of the lecturers are taught by real business people, we are expanding our professional network. And that is always a bonus!!


If you don’t believe THIS is the future, please watch this video! I mean, social media has already taken over porn as the number one activity on the web!! 





Author
Brett Dufort - Application InspirationStudent Digital Marketing at Ehsal Management school - ehsaldmc

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